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Experience

  • Senior Backend Engineer

    Auto Dealers Digital · Casablanca, Morocco

    Automotive digital platform (inventory, CRM, dealer websites, digital ads)

    Dec 2019 → Present

    Context

    Unified inventory, CRM, dealer sites, and ad campaigns at scale. Data consistency, production stability, and performance were non-negotiable.

    Action

    Designed high-traffic REST APIs, event-driven workflows with Kafka, campaign management (budgets, targeting, KPIs). Built back-office tools with Next.js. Auth (JWT, RBAC) across domains. PostgreSQL optimization, Redis caching, Dockerized CI/CD.

    Tech

    Spring Boot · Next.js · PostgreSQL · Redis · Kafka · Docker · JWT · Keycloak

    Impact
    • →4,000+ dealer sites powered by the platform
    • →Event-driven pipelines for inventory sync and campaign attribution
    • →Optimized DB performance for high-volume read workloads
    • →Zero-downtime deployments via CI/CD
    • →Designed and maintained high-traffic REST APIs powering a large automotive business platform.
    • →Implemented event-driven workflows using Kafka for data consistency, async processing, and scalable inter-service communication.
    • →Built campaign management systems: budgets, targeting, performance tracking, lead attribution, and business KPIs.
    • →Built and maintained internal back-office tools with Next.js for operational teams.
    • →Implemented authentication and authorization (JWT, RBAC) across multiple business domains.
    • →Optimized PostgreSQL schemas, indexes, and complex queries for high-volume workloads.
    • →Leveraged Redis for caching, job queues, and rate limiting for resilience.
    • →Dockerized services and standardized dev/prod environments. Contributed to CI/CD pipelines for automated testing and safe rollbacks.

Education

Master's Degree — Computer Science & Artificial Intelligence (Big Data)

Ibn Tofail University

Professional Bachelor's Degree — Software Engineering

EST Safi

University Diploma of Technology (DUT) — Software Engineering

EST Meknes

Baccalaureate — Life & Earth Sciences

El Qods High School, Chemmaia